Writing forms the foundation for every campaign that ever lived. Product and campaign name recomendations, concept, copy, strategy, script, speeches, you name it. We write it. And a story or two bubbling up from the undergrowth.
Strategy
We’re thinkers, writers and do’ers and we’ve put together a commstrat or two in our time. We love to collaborate with agency strategists or figure it out for our clients because there’s no great creative without great strategy.
Concepts
Excellent concepts emerge from great strat. Creatrix has originated several successful campaigns collaborating with creatives or being asked by direct clients and media houses to conceptualise from scratch.
Copy & Script
You brief it; we’ll write it. From long-form features to punchy headlines, scripts, interviews, lyrics, brochures. With over 25 years experience, we really get it right, first time.
Languages
Our multilingual producers work with a network of language specialists who translate master scripts into the required mother tongue, respecting idiom, cultural and linguistic heritage.
Brand Stories
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David Slays Goliath: Branded Narrative Has Its Say
Brand Stories, Branded Content, Copy & Script, Music, Musical Storytelling, Radio, Signature Tunes, X-Cultural -
ABSA’s Edutainment Soapie Grows Onto Nine SABC African Language Stations
Brand Stories, Branded Content, Campaigns, Edutainment, Languages, On Air, Radio -
Telkom’s Radio Soapie Rides the Airwaves
Brand Stories, Campaigns, Concepts, Home, Integration, Languages, Radio, Words -
Liberty Takes Advantage of Knowledge in Action
Copy & Script, Online, X-Cultural