Knorrox - The Strength of the Bull

Knorrox - The Strength of the Bull - is a multilingual series of self-contained stories presented in 9 languages as an edutainment program that dramatises different aspects of what it means to have the endurance and humanity of the ‘strength of the bull.’ 

The stories are told through the eyes of a female narrator character, who embodies the brand values of Knorrox.  Storytelling is at the heart of the series which demonstrates the proposition through everyday individuals who have endured hardship to emerge triumphant in a personal sense.

The competition element probes listeners’ comprehension of the proposition ‘Strength of the Bull’ so that the prize incentive is utterly dependent on having heard and understood the content of the show.