Golden Moments

Golden Moments is a destination edutainment platform for Golden Cloud, flighting every alternate week on selected ALS and Community Radio stations.  Golden Moments refers to the on air show as well as the preparation and the pleasure of the baking experience.

Set in the comfort of her ‘theatre of the mind’ kitchen, our resident hostess – Sis Joy - entertains a different guest each week with a baking scenario embedded in a human story with which the target market can relate. 

As Joy interviews her various guests about their lifestyles and aspirations, she uses her expertise to demonstrate how to create delicious home made treats that everyone can enjoy and appreciate, using Golden Cloud products. 

A content based question at the end of the program ensures listener participation.  Each program is tailored for the particular presenter, language, culture and environment, ensuring a unique ethos for each station.